RESEARCH AND REPORTS
Sunshine Coast Destination Ltd (SCDL), in partnership with its industry stakeholders, will continue to deliver a comprehensive market research platform. The findings from the research platform will provide relevant, timely and concise market information for industry operators and other stakeholders. At this stage, four reports will be published throughout the year and will cover the following areas of interest :-
- The external economic environment and key tourism trends.
- The economic value of tourism on the Sunshine Coast.
- Consumer Preference for the Sunshine Coast and Destination areas.
- Accommodation sector performance.
- Sunshine Coast and Destination Area visitor characteristics.
- Sustainability benchmarks and visitor satisfaction.
- The demand outlook for the Sunshine Coast and accommodation industry.
Reports that are currently available include:
1: Sunshine Coast Quarterly Research Reports
- Regional Research Report - March Quarter 2010
- Regional Research Report - September Quarter 2009
- Regional Research Report - June 2009
2: Sunshine Coast Standard Visitors Surveys
- Coastal Standard Visitors Survey - January 2009 Full report
- Coastal Standard Visitors Survey - January 2009 (Snapshot)
- Hinterland Standard Visitors Survey - August 2008 Full report
- Hinterland Standard Visitors Survey - August 2008 ( snapshot)
3: International Research Data
- International snapshot YE March 2010
- International snapshot YE September 2009
- International snapshot YE March 2009
4: National Research Data
5: Other Sunshine Coast reports